(914) 980-1472Canada lags a little on CRM growth
SAP (NYSE: SAP ) took the number-one spot in worldwide CRM software revenue in 2007, taking up a quarter of the market. Oracle (NASDAQ: ORCL ) stuck at number-two, raking in 16.3 per cent of the market.
Their numbers are mainly attributable to the company's bundling strategies that see SAP often packaging CRM in with its other offerings, said Hickernell. Oracle and Sage are other examples of a CRM company using this tactic to its advantage.
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